The Brand Called Me | Personal Branding
I once thought there was something narcissistic – - or at least self-indulgent about having a vanity Web site and a blog. At a minimum, writing in the first person begged the question: Who cares? At the risk of sounding apologetic, www.PeterBray.com was originally a gift from my friend David. Since that unique gift in 1997, my site has changed shape and grown. As a career marketing guy who has launched more than my fair share of new products, I have always known the importance of branding. Read More ...
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